Pop Tarts are Healthy?

The other day when we went shopping AJ declared like she does a lot of the time, “I am going to stop eating junk food and eat healthy foods only.” She actually eats fairly healthy and loves fruits and vegetables. She loves candy and sweets though and would eat them all the time if I let her. As we were shopping she handed me this box of Pop Tarts and said, “These are healthy, will you buy them for me?” I laughed so hard. Then I asked her why she thought that a pop tart was healthy. She went on to tell me how it was made of real fruit so that meant it was healthy.

Indeed the box did say it was baked with Real Fruit. That statement of course was followed by an *. So I took that moment to explain the meaning of the little sign. We then looked all over the box and finally found out that the filling is made with equal to 10 % fruit.

We then looked at the long list of ingredients which included corn syrup, high fructose corn syrup, and sugar. Then we looked at the nutrition facts and learned that for just 1 pop tart it was 38g of carbohydrates, 200 calories, and 16g of sugar.

After reading the box completely I asked her if she still thought the Pop Tarts were healthy. Her response was, “No, but the box made it look like it at first.”

We went on to talk about how in advertising they put what they think you want to know in big writing and make sure it is visible. Where the information they hope you skim over or that they don’t wish to advertise they put in smaller writing and make you look for it.

I love those times when life gives us the chance to learn about something that I hadn’t even thought about.


  1. Very good points. But Pop Tarts can be healthy, IF you make them yourself LOL I make them with a pie crust made from whole wheat, and jam that’s been homemade from fresh fruit!

  2. I teach this very thing in my workshops! Advertising pulls us in. Even the best of us can be fooled by fancy packaging. It is our job to read the nutritional facts and make sure we’re getting what we should. Thank you for sharing your wonderful blog!

  3. I make my own, too. Looking up and doing research has opened my eyes to a lot of food products in this country that are lying when they say they are healthy. A lot of ingredients are banned in every other country but ours. It’s sad. Thanks for posting!

  4. What a great lesson you provided for AJ and those reading this post! Food is raised or grown and it is so important that more individuals learn that processed, packaged, HFCS, food imitations are not in any way healthy! Thanks for providing a clear reason why Pop Tarts and foods like it are not healthy. Best Regards, Wendy http://wendybottrell.com

  5. Anonymous says:

    Many people including myself have been tricked by the labels on products. Kelloggs Special K Fruit Crisps claim to be a healthy choice, they are in fact just smaller portions of the same junk found in the larger Pop Tarts. They even taste the same!

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